Tag: readwriteweb
3 Ways to Make Outlook More Social
by Neetika on Mar.11, 2010, under Latest Web Technologies, Trends
Microsoft Outlook has historically been at the heart of document-based environments that for many years have ruled the enterprise.
But the walls that have guarded this document-based world are crumbling fast. Outlook is now more than a message center. It is becoming a collaborative space where the lines between Google Docs and other social applications start to blur.
Three extensions exemplify this trend. These services are quite similar. Xobni has the longest track record. it started as a consumer-based service, gaining a following for its search capabilities in Outlook. Search is Outlook’s inherent weakness. Neither DocVerse nor Harmony have deep search capabilities like Xobni. That may only be a temporary issue for DocVerse. Last week, Google announced that it had acquired DocVerse. We expect that will in some way translate into better search in the weeks and months ahead for the DoVerse service.
Harmony
Harmony is the newest of the group. The Mainsoft service is a mash up between Google Docs and Outlook. It also puts SharePoint directly into Outlook. Like most Outlook extensions, Harmony pulls Google Docs or Sharepoint into an Outlook sidebar.![]()
The service is intended to ease attachment overload by creating a central place where people can access Google Docs. It’s a drag and drop environment that allows people to drag email attachments into the Harmony sidebar.
A document may also be dragged into an email where it appears as a link for the recipient. The recipient may access the document by signing into their Google Docs or Google Apps account.
The service is now available as a free download. It is compatible with Sharepoint 2007 and Sharepoint 2010. It will be available later this year as an extension for Microsoft Office.
DocVerse
DocVerse plays a similar role to Harmony. The service synchronizes in the Outlook Sidebar. The widget associates a link to the document that is getting the edit. Every modification is synced. When multiple people work on a document, the updates are made through the plug-in and versions are stored online.
Xobni
Xobni provides what Outlook really needs. Great search. It will search Outlook and external social networks and third party applications to get a fuller profile of the contact. In November, the company released Xobni Enterprise. The service gives I.T. administrators the ability to deploy and manage the plugin across the enterprise. it also offers integration across services such as Salesforce CRM and Sharepoint.
Outlook Has Come A Long Way
The old days are over for Outlook. It’s now entering an era where the degree of collaboration will center around a hyperlinked environment more so than document-based systems. The enterprise is becoming more web-oriented and Outlook is no exception to the change.
Delicious Chrome Extension Early Beta Now Available
by Neetika on Mar.10, 2010, under Latest Web Technologies, Trends
Bookmarking service Delicious has just rolled out a Google Chrome browser extension.
Like other Chrome extensions we love to play with, this one is lightweight, fast and useful. There’s no bulky sidebar here. Bookmarks can be created and saved with a miniscule “TAG” button and they can be searched from Chrome’s excellent omnibar. So, do you think this will prompt loyal Delicious users - many of whom had been holding out on Chrome in favor of Firefox - to switch to Google Chrome entirely?
This is what the button and simple form for bookmarking a page look like:
While this extension doesn’t have all the bells and whistles of some of Delicious’ other browser add-ons, the team noted that the public demand for a Chrome extension prompted them to release a beta earlier than they would have liked.
“It doesn’t have all the API’s needed and it’s missing a good chunk of the functionality we believe it needs, but we’re getting so many requests for the Chrome extension that we’re going to make this available sooner than we originally planned…
“As soon as Chrome is able to support the functionality needed we’ll ensure the features of this extension matches that of our other browser add-ons. There are still some interactions we’re not quite happy with that we’ll address shortly, but we wanted to give you an official Google Chrome extension as soon as possible.”
What do you think? Does the new Delicious extension make you want to use Chrome more? Or if you’re a Chrome fan, does this move give you a renewed interest in Delicious? Let us know your thoughts in the comments.
Google Acquires Online Photo Editor Picnik
by Neetika on Mar.02, 2010, under Latest Web Technologies, Trends
Picnik just announced that it has been been acquired by Google. While the details surrounding the acquisition are still somewhat murky, the Picnik team just announced the acquisition on the company’s blog. Picnik currently has 20 employees and, according to its own data, “millions of visitors every month.” The company offers a free service as well as paid accounts and a number of third-party services, including Box.net and Flickr, use Picnik’s API to offer the company’s services to their customers. According to the company’s announcement, the service will remain online and unchanged for the time being. The price of the acquisition has not been disclosed.
What Will Happen to Picnik?
For Google, this acquisition would make a lot of sense. After all, with Picasa Web Albums, Google offers one of the most popular online photo sharing sites and while it offers some basic editing features, it doesn’t offer anything close to Picnik’s feature set. Picasa, too, is one of the few Google services that still relies heavily on a desktop client and as Google continues to push its online services, it’s only natural for Google to want to offer a better online photo editor as well. Indeed, according to Googleown announcement, the company will work “hard on integration and new features.”
The Picnik team will move to Google’s Seattle offices and judging from the announcement, there will be no changes in the company’s management and engineering time.
What about Picnik’s Relationship with Flickr?
Picnik has a close partnership with Yahoo’s Flickr, where it is the default photo editor. It will be interesting to see if Flickr plans to make any changes to this agreement in the near future. In today’s announcement, Google notes that it plans to continue to support “all existing Picnik partners so that users will continue to be able to add their photos from other photo sharing sites, make edits in the cloud and then save and share to all relevant networks.”
Will Windows Phone 7 Be Better Than the iPhone for the Enterprise?
by Neetika on Feb.20, 2010, under Gadgets, Top Gadgets
The Windows Phone 7 news kind of threw us a bit this week. It had almost no mention about how it would serve the enterprise. It almost seemed like Microsoft had given up.
The Blackberry is the leader in the market.Android may become the biggest rival to the Blackberry with its tight integration into Google’s enterprise suite and the ability to use multiple applications at the same time.
I’s the iPhone that looks a bit vulnerable. Without a doubt, the iPhone is showing success in the enterprise. Apple had a robust earnings report for the fourth quarter thanks in good part to sales of the iPhone to people who use it for work.
But here’s the catch. We really have not seen any bona fide use of mobile collaboration tools as of yet across any device. People are using smartphones to check messages and use applications. The applications they do use are services like Twitter.
When mobile collaboration does find its place in the market, it’s not going to be a one application world. It will require the ability to mashup data, pulling information from multiple sources. Our daily work requires us to use multiple applications simultaneously. That’s not possible with the iPhone. And it will not be possible with the iPad. This issue will become even more pronounced as more enterprise applications enter the mobile market.
In comparison, Windows Phone 7 is an information centric device. Information is stored in hubs and you can view the different hubs as a panorama on the device screen. That makes it potentially better than the iPhone or the Nexus One, which do not have that capability.
People want to see the information without having to go from application to application. A panorama is more akin to the experience we get on a device like a laptop. That’s far more suitable for the enterprise.
Gizmodo:
“Out of the box, this information is organized into areas called hubs, which follow the user’s areas of interest. Accessible through live tiles in the home screen, the Me (the user), people, pictures and video, music, and games–plus the omnipresent search–hubs give views into several data sources, connecting and presenting them into an interweaved panoramic stream. These hubs dig heavily into many databases, both locally and into the cloud.”
Ironically, Microsoft often get labeled as a company that creates silo environments. From our view, the mobile applications of today have a certain silo effect. Windows Phone 7 and its hub structure means that it can draw from deep databases from on-premise and the cloud. That to us seems like a powerful combination that is well suited to an enterprise world.
Finally! ‘Find in Page’ Comes to Mobile Safari
by Neetika on Feb.11, 2010, under Gadgets, Top Gadgets
What important Web browsing feature is sorely missing from mobile Safari, the iPhone’s built-in browser? If you’re like us, you probably said the ability to search for text within a Web page. We’re accustomed to using this feature in the grown-up Web browsers on our desktop and laptop machines, but sadly, it’s lacking when we switch over to the mini-browser built into our mobile phone.
Until now, that is. In yet another case of “there’s an app for that,” there is, in fact, a new iPhone application that adds the “find within a page” feature to the iPhone browser. And it’s well worth the $0.99 fee to finally have this function at our disposal again.
Find in Page for iPhone
The application “Find in Page” (iTunes URL), which was released last month in the iTunes App Store, is essentially a browser bookmarklet that adds an extra feature to mobile Safari. Not only does “Find in Page” locate all instances of a word within the displayed Web page upon launch, it also counts them, highlights them and lets you move from once instance to the next (and back again) by tapping arrow buttons. Of course, there are other free bookmarklets out there that provide similar functionality, but this one feels very much like a part of mobile Safari itself. It feels built-in.
The key differentiating factor that makes this pseudo plugin stand out from the rest is the semi-transparent toolbar that appears at the bottom of the screen once the bookmarklet is activated. From here, you can access the arrow buttons, word count information and you can pull up the search window again if you want to edit your current search or start a new one. Also, if you perform multiple searches, you can do so without having to reload the page - a definite time-saver. Finally, an “X” button closes the toolbar when you’re finished.

Although this small application may not sound as exciting as a revolutionary new feed reader or a brand-new interface for Facebook, it’s arguably going to be one of the most useful applications you’ve ever installed on your iPhone. For that reason, we think it’s well worth the $0.99 the developer is charging for the app. We’ve certainly paid far more for applications we’ve used much less than this. However, for those of you who balk at paying anything for apps, especially for ones that are essentially just a bit of code, you’ll be happy to know that a free “lite” version of this tool will be coming mid-month. Stay tuned to the App Store for its release.
Can Google Buzz Succeed Where FriendFeed Couldn’t?
by Neetika on Feb.11, 2010, under Latest Web Technologies, Trends
Google just launched Google Buzz, the company’s new social networking service which will be tightly integrated with Gmail. There can be little doubt that Google Buzz looks a lot like FriendFeed, the social aggregation service that was acquired by Facebook in August 2009. Today, FriendFeed’s developers are Facebook employees and aren’t likely to continue to improve the service in any meaningful way, while the active user community on FriendFeed continues to shrink rapidly. Given the similarities between the two services, we can’t help but wonder if Google Buzz will be able to succeed where FriendFeed couldn’t.
As Louis Gray points out, Google Buzz validates FriendFeed’s ideas, but it also marginalizes the service even more. While some will look at Buzz as a Facebook/Twitter competitor, it also represents the final nail in FriendFeed’s coffin. We will surely see a lot of FriendFeed’s features appear on Facebook in the future, but FriendFeed as a stand-alone service has now lost its relevancy before it ever got a chance to go mainstream.
The real question, though, is whether Google Buzz will be able to succeed where FriendFeed couldn’t. FriendFeed never made it out of the early-adopter phase and slowly became a self-referential community that was never quite accessible enough for a larger audience.
Looks Familiar?
If you are not familiar with FriendFeed, just have a look at these two screenshots:

Google’s Advantage: Lifting FriendFeed’s Best Ideas and a Huge Built-In User Base
Google Buzz has a number of advantages over FriendFeed. While FriendFeed tried to attract early adopters and mostly catered to their tastes, Buzz has a built-in audience already. While FriendFeed had to work hard on building a thriving community and never managed to attract a large mainstream audience, Gmail is one of the world’s most popular email services and thanks to this, Buzz has millions of potential users from day one.
Also, while FriendFeed tried to allow users to connect to as many social services as possible, Google Buzz is just starting out with a few core Google and third-party services for now (Flickr, Picasa, Google Reader and Twitter). This will make it far more accessible than FriendFeed ever was.
Google is also putting a lot of emphasis on location-based and mobile services here, which is something FriendFeed never did. FriendFeed, for example, never offered a mobile app, while mobile apps and sites are one of the areas where Google is focusing on with Buzz.
The Buzz team has also been able to lift some of the best ideas from FriendFeed. You can “like” items, comment on them, you can see who liked a post (which looks identical to FriendFeed’s implementation of this feature) and Buzz will recommend items that it thinks will be interesting to you because your friends also liked them or commented on them.
What do you Think?
Do you think Buzz’s built-in mainstream user base help it to succeed where FriendFeed failed?
Will Apple Crack? Opera Unveils Plans for iPhone Browser
by Neetika on Feb.10, 2010, under Gadgets, Top Gadgets
Opera just announced that it plans to bring its mobile browser, Opera Mini, to the iPhone. The Norwegian company will give the press and its partners a sneak peek of the application during next week’s Mobile World Congress in Barcelona. Opera Mini on the iPhone will include all of Opera’s default features like Speed Dial, tabs and a password manager. Opera Mini for the iPhone will also feature Opera’s compression technology, which compresses text and images on Opera’s servers before they get sent to the phone. The question, however, is whether Apple will allow the application into the App Store.
For now, this announcement is a great PR move by Opera. It certainly looks like Opera wants to put some pressure on Apple to allow the app - and maybe other browsers too - into the store.
Opera Mini is already available on a large number of platforms, including Symbian and Android. The iPhone, however, has remained off-limits for any browser besides Apple’s own Safari. There are a few apps that use Safari’s rendering engine to create new browser experiences, but we haven’t seen any browsers that use alternative rendering engines on the iPhone yet.
While Mozilla is moving forward with its mobile projects for Windows Mobile, Android and Maemo, there are no current plans to port Firefox to the iPhone yet.
This will be an interesting test case. Opera, of course, can show any demo it wants to - but until the company submits the app to Apple, we won’t know how Apple will react. Or perhaps this is just a publicity stunt by Opera.
Google Wave Coming to Google Apps this Year
by Neetika on Feb.10, 2010, under Latest Web Technologies, Trends
Google Wave, the maddeningly confusing yet highly innovative real-time collaboration tool, will become a member of Google’s online office suite Google Apps later this year. The service, still in closed beta, is meant to be a modern-day revamp of email - what email would be if it was invented in 2009 instead of the 1960’s. Yet the interface, a mashup of email, chat, and collaborative document editing, left many early adopters with mixed feelings about the product…at least in its current form. Called “unproductive,” “complex,” and “overwhelming” by the same people who usually embrace new technologies, it seems an odd choice to add the still-developing Wave service to the Google Apps line-up at this time. But Google has confirmed they will do exactly that.
As mentioned in a blog post late last year, Google is now preparing to roll out Wave to Google Apps customers along with the VoIP service Google Voice and 200 other improvements and updates to their current suite of office tools.
Google Wave: Innovative, Confusing
The technologies at the core of Google Wave are impressive. With an HTML5-enabled interface and real-time protocols for instant interaction, Wave was highly anticipated among tech enthusiasts prior to its launch. However, once beta testers gained access to the redesigned inbox experience delivered by Wave, the results were those of confusion, feelings of being overwhelmed and apparently, eventual abandonment.
That’s not to say Google Wave is a failure. The service is just a little too raw right now for everyday use by a majority of internet users. The problem with Wave stems from its overcrowded inbox of “waves” - threads of conversation updated in real-time. Within a wave, users can have IM-like chats, share and edit documents, and even “replay” a wave to see a history of the changes made. At launch time, anyone using the service could add any other user to a wave - even if that other user had no interest in participating. This led to an inbox filled with waves, only some of which may have been relevant or interesting. In addition, communicating in real-time, while nice for IM, may not be as productive when attempting to share the sort of longer thoughts and instructions typically sent out via email.
There are ways Wave could be streamlined for better ease-of-use, though. Whitelisting and blacklisting tools could lock down waves to invited participants only and better filtering mechanisms could help high-priority waves rank higher than others. Not all of these tools are available yet in the current version of the product, though, and some may never be.
Google Apps Users to Become Beta Testers?
Google is also investigating how to integrate some of Wave’s features into their other products.According to Google Enterprise President Dave Girouard, the company is “trying to learn and see what sort of use cases evolve from it and how it changes.” Yet even he admitted that Wave is “not nearly at the level of understanding and readiness of the core Google Apps services.”
So why is Google rushing to roll it out this year? The answer may be that Google simply wants a larger test bed to help them generate ideas for improving the service. Although we’ve highlighted several use cases for Wave in the past, a good many people still say they don’t see the need for it. But all the effort and development that went into building a product like Wave isn’t likely something Google wants to abandon so soon.
Google Creating Twitter Clone for Gmail
by Neetika on Feb.09, 2010, under Graphic Design, Latest Web Technologies
As soon as this week, Google might be rolling out a “Twitter-killer” feature for Gmail users, according to a report from the Wall Street Journal.
Gmail users can currently broadcast status messages via the Google Talk feature. The main difference between the current offering and the new feature is that status messages aren’t available in a timeline format. With the new “Twitter clone,” they will be.
UPDATE: While we’re still waiting for an official response from Google’s PR team, we’ve been invited to an event at the Googleplex tomorrow “to see some innovations in two of our most popular products.” The event will begin at 10 a.m. PT (UTC -8) - stay tuned tomorrow for RWW’s live coverage of the event!
This is the current option for updating statuses in Gmail:

Google’s new tools, however, will better integrate with Google’s multimedia sites, YouTube and Picasa. (Currently, Google Talk users can share YouTube videos via chat, which prompts a miniaturized version of the video to pop up above the chat in progress.) Users will also be able to see “a stream of status updates from people they choose to connect with.”
In the meantime, however, we’re wondering how this feature will integrate with other status-sharing sites. Will Gmail and Google Talk’s new feature act as Google’s first steps into developing a social media client (like Tweetdeck) in its own right?
The new feature could start appearing on users’ screen as soon as this week. If you had this tool, would you use it?
Startup Priorities: Is Design More Important Than Engineering?
by Neetika on Feb.09, 2010, under Graphic Design, Trends
We are all told to never judge a book by its cover, but let’s face it, when we find ourselves at an ugly website, we automatically make assumptions about the quality of the services that site provides. A topic we have begun to cover more often, and one that we strongly believe in, is the importance of design for startups. In the last several weeks we’ve provided tips and best practices for sign-up buttons and registration processes, as well as an inside look into at Boxee’s user experience overhaul.
According to Silicon Valley angel investor Dave McClure, design needs to be one of the top priorities for Internet startups, not an afterthought. These days, as McClure explains in a recent BusinessWeek.com article, the technical expertise it takes to engineer a basic back-end framework is at a much more accessible level than it was in years past, which means payroll dollars can be better spent on masterful designers.
“It’s actually pretty easy to write a Web-friendly app or Web site these days,” writes McClure. “But it’s still incredibly difficult to create visually appealing interfaces and, beyond that, to design them in ways that are compelling and engaging, drive calls to action, and are measurably adept at getting more customers to use your products.”
While coding languages can be learned through study and practice, having an eye for design is more of an innate talent. This isn’t to say that there aren’t people out there who are code masters and were probably born to practice their craft, or that solid engineering isn’t critical to the success of a startup, but design is a more artistic and creative talent that you either have or you don’t.
More importantly, the design of your product is what your users will interact with directly on a day-to-day basis. Opinions will be formed, rightly or wrongly, within seconds of laying eyes on your site and before they even have a chance to put your code to use. So before you go hiring a crack team of code monkeys, make sure to reserve some roster slots for design all-stars.